@article{1399, keywords = {entomophagy, neophobia, food choice, disgust}, author = {N Grabowski and R Mengden and S v. Brethorst and G Klein}, title = {Consumer preferences regarding edible, deep-fried insects in Northern Germany}, abstract = {Edible insects are a novelty on Western tables, and their acceptance varies strongly due to a complex interaction of psychological and social mechanisms. The success of awareness campaigns has been limited. Rational arguments by themselves do not seem to be enough to overcome the sense of disgust that many Westerners express. Instead, a combination of information and personal experiences is the minimum set of actions. Focussing on the latter, deep-fried insects (various species of locusts, crickets, and mealworms) were offered at five different public events in Northern Germany. The reactions of the stand attendants were recorded via voluntary answering a short questionnaire regarding motivation and sensory properties (n = 187 in total). Curiosity was the most frequent reason to approach the stands, showing a high level of interest in trying insects. Rather than subsuming all insects in one group, the sensory analysis showed differences among species and different patterns regarding the combination of smell, mouthfeel, and taste. In general however, the sensory quality of the offered species in the offered way was regarded as tasty, creating a positive experience. }, year = {2017}, journal = {Berliner und Münchener Tierärztliche Wochenschrift}, volume = {130}, month = {01/2017}, publisher = {Schlütersche Verlagsgesellschaft mbH & Co. KG}, address = {Hannover}, issn = {0005-9366}, doi = {10.2376/0005-9366-16057}, language = {English}, }